About Us

Avaidens: Proudly Built by an American Military Family, Inspired by Rich Indian Heritage
Who are We
At Avaidens, we are a proud American military family-owned business with deep Indian roots, dedicated to creating exquisite jewelry that combines tradition, craftsmanship, and innovation. We are a leading manufacturer, retailer, importer, exporter, and wholesaler of fine and high jewelry, specializing in gold and lab-grown diamonds. Headquartered in the United States, we operate a state-of-the-art manufacturing unit in India, where our handcrafted designs come to life.
Our jewelry is created by skilled Indian artisans using century-old methods that reflect a rich heritage and timeless elegance. Each piece is meticulously crafted to ensure the highest quality, with IGI-certified diamonds that offer unmatched brilliance and purity. At Avaidens, we are passionate about offering jewelry that is not only beautiful but also affordable, sustainable, and ethically produced.
We take pride in offering a lifetime guarantee, timely delivery, and free worldwide shipping. With every creation, we invite you to discover the craftsmanship of Avaidens—where each piece tells a unique story, reflecting our commitment to excellence and quality.
From Military Roots to Timeless Jewelry: Crafting Affordable, Ethical Diamonds for Life’s Most Precious Moments
Our Story
It all began in a military family, where as women, we often longed for appreciation—something to celebrate our milestones and show the love we deserve. Jewelry, especially diamonds, has always had the power to make those moments unforgettable. But we quickly realized that diamonds, while symbolic of these life moments, often come with a hefty price tag, making it difficult for many military families to afford engagement rings or necklaces for new moms.
With our Indian roots and a strong connection to craftsmanship, we found a solution. We began creating small custom orders, sourced from our families back home in India, where high-quality craftsmanship was both affordable and reliable. We ensured insured, timely deliveries, and soon enough, our first customers were fellow military families. From there, our passion grew, and today, we’re proud to offer our handcrafted designs worldwide.
Shally's passion for jewelry design led her to study diamonds and mining activities. Her commitment to sustainability and ethical practices drove her to found AVAIDEN Exports and AVAIDENS, focusing on lab-grown diamonds. Her goal has always been to provide high-quality, affordable diamonds while addressing climate concerns. Under her visionary leadership, Avaidens has evolved into a trusted source for ethically sourced, environmentally conscious products.
As a mother, Shally is deeply committed to creating planet-friendly products for future generations. Her dedication to sustainability and environmental responsibility is at the heart of everything we do at Avaidens. We are here to offer timeless pieces that not only mark your life’s milestones but also contribute to a better world.


Empower, Redefine, Celebrate, Accessible
Mission
To revolutionize the jewelry industry by offering sustainable, ethical, and affordable lab-grown diamonds that match the brilliance and beauty of mined stones — without harming the Earth.
We aim to:
- Empower conscious luxury ✨ by providing diamonds that are conflict-free and environmentally responsible.
- Redefine trust & value 💎 by delivering IGI-certified, hallmarked jewelry and loose stones with full transparency.
- Celebrate craftsmanship 🛠️ by blending advanced technology with skilled artistry to create timeless fine jewelry.
- Make luxury accessible 💍 by offering factory-direct prices for both B2B and B2C markets worldwide.
Luxury, Sustainability and Global Reach
Vision
To be the world’s most trusted luxury brand for lab-grown diamonds symbolizing elegance, innovation, and sustainability by creating a future where every diamond is ethical, eco-friendly, and accessible, leading the global shift to make conscious luxury the new standard for generations to come

How are Lab Grown Diamonds different?

Lab-grown diamonds, also known as synthetic or cultured diamonds, are real diamonds with the same physical, chemical, and optical properties as natural ones. The only difference is their origin—created in controlled labs using advanced technology that replicates natural diamond formation.
First developed for industrial use in the 1950s, gem-quality lab-grown diamonds emerged in 1971 but became widely available only in the mid-2010s. They are produced using two methods:
High Pressure, High Temperature (HPHT) – Mimics the Earth's natural diamond-forming conditions.
Chemical Vapor Deposition (CVD) – Uses carbon-rich gases to grow diamonds on a seed crystal.
As technology advances, larger lab-grown diamonds are becoming more common. The GIA rigorously tests diamonds to verify whether they are natural or lab-grown.
Avaidens ensures the certification of every diamond you purchase from us, guaranteeing authenticity and quality
with each exquisite piece.
Why Choose Avaiden's Diamond Jewelry

Art of Craftsmanship
At Avaiden, craftsmanship is the heart of every piece we create. From concept to final polish, our artisans meticulously refine each detail, ensuring every jewel surpasses the highest standards of excellence in beauty and precision.

IGI GIA BIS Hallmark Certification
Authenticity
Certified Brilliance – Every diamond and jewelry piece is IGI-certified, ensuring international authenticity and grading you can trust.
Hallmarked Purity – All gold jewelry is BIS Hallmarked, guaranteeing purity and compliance with the highest global standards.
